A durable family of children’s brands.
Cub Klub Group builds trusted brands for children aged 0–7 and the parents who choose them. This page is for investors and media; for anything specific, our team is one form away.
A market that says the right things — and a brand that means them.
The biggest names in early-years care and children’s media feel corporate and impersonal, and parents notice when actions don’t match stated values. Cub Klub’s advantage is simple and hard to copy: we live our values, and we lead on diversity and inclusion where others are silent.
Multi-brand, one standard
Three brands across care, media and retail share one safety posture, one voice and one cast of characters — cross-reinforcing demand instead of competing for it.
Trust as the moat
No ads aimed at children, no child data sold, human review throughout. Trust is expensive to build and cheap to lose — we’ve built our model around keeping it.
Diversity as differentiation
Culturally-rich stories, 99 languages and an inclusive culture reach families competitors overlook — a growing, underserved audience.
Run to be trusted with children.
Cub Klub Group Ltd is registered in England & Wales (company no. 13577815). Safeguarding and data-protection practice are reviewed regularly, content and nursery care are held to written standards, and the Group deliberately avoids revenue models that would compromise a child’s safety or a family’s data.
Press & media.
Brand assets, leadership bios and logo files live in the press kit; for interviews, comment or an information pack, use the contact form and pick “Press & media”.
Investing, or writing about us?
Send an enquiry and the right person on the Group team will come back to you.